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Events Agency in Chennai

    Events

    At Fulcrum, we truly value our clients and believe in open and honest communication, and top-notch customer service. We will take care of your event staffing and management needs, from start to finish, so you can focus on the bigger picture. We’re here to help you reach your event goals.

    OUR PEOPLE POWER YOUR PROMOTIONAL EVENT 

    Building Your Brand

    With thorough product training, our brand ambassadors and product specialists become an extension of your brand.

    Engaging Consumers

    We create conversations that engage consumers with your brand and ultimately drive purchasing decisions.

    Our people power your events!

    Let us do the heavy lifting at your events, while your customers receive the ultimate experience.

    Fulcrum is an event staffing agency that is deeply passionate about building people, partnerships and brand experiences. At Fulcrum, we believe in developing scalable, strategic alliances.

    Fulcrum partners with national agencies & corporations on event staffing and executing events, large & small, for a multitude of brands in nationally. We are proud to be headquartered in beautiful Mumbai, with several satellite offices around the country, including in Pune, Delhi and Tier-2 City. Fulcrum is passionate about our people, both in our corporate office as well as in the field.

    Permissions

    We take care of all permissions required to make your activation seamless

    Planning & Strategy

    Due to our years of experience, we can provide real insights into the best times/venues & planning options for your Brand Campaign to yield its best results (in terms of sales/consumer engagements and increase of sales).

    Experiential Concepts

    With our love & passion for positive consumer engagements, we have ideas & concepts that can help bring your brand campaign to life. These concepts can and affect positive change/plus yield results that are notable & impressive

    Merchandising & Uniforms

    With Fulcrum as your partner, you never have to worry about any of the details. With our wide range of suppliers we can provide ideas and source uniform & branded items (merchandising) options effortlessly for your brand campaign.

    Mission
    Our mission is to grow Fulcrum’  leadership position in experiential marketing, event staffing and execution by continuing to pioneer the evolution of our industry by breaking barriers of perceived limitations. This is actualized through revolutionary steps in communications, system and innovation, and through creating impactful entrepreneurial partnerships with our clients, team members, talent and strategic alliances. We will stay true to our Local Reach  philosophy while giving back to our community.

     

    Daily Purpose
    T build long-lasting, meaningful relationships by delivering world-class brand experiences and by exceeding expectations as a leading event staffing agency.

     

    Core Values
    Faith and perseverance
    Do the right thing
    Win as a team
    Bring out the best in people

    BRAND AMBASSADORS

    EVENT STAFFING

    PROMOTIONAL MODELS

    PROMOTIONAL STAFFING

    TRADE SHOW STAFFING

    AUTO SHOW STAFF

    BRAND ACTIVATIONS

    PRODUCT DEMONSTRATORS

    PRODUCT SAMPLING EVENTS

    RETAIL AND IN-STORE MARKETING

    ENTERTAINMENT MARKETING

    EVENT EMCEES AND DJS

    EVENT HOSTS AND PRESENTERS

    EVENT MARKETING STAFF

    EXPERIENTIAL MARKETING STAFF

    FESTIVAL MARKETING

    FOOD AND BEVERAGE SAMPLING

    GUERRILLA MARKETING

    LEAD GENERATION STAFF

    MOBILE MARKETING TOURS

    POP-UP EVENTS

    CAMPUS MARKETING

    CONVENTION STAFFING

    CORPORATE EVENT STAFF

    COSTUME CHARACTERS AND MASCOTS

    Events Agency in Chennai

    About Chennai

    Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

    Demographics:

    The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

    Connectivity:

    Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

    Administration:

    Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

    Economy:

    Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

     

    Marketing Services

    Feet On Street
    Door To Door Marketing
    Face to Face Marketing
    Street Marketing
    Field Marketing
    Direct To Retailer Sales
    Strategic Field Marketing
    Marketing Strategy
    Trade Marketing
    Marketing Team
    Sales & merchandising
    Shopper  & Retail Marketing
    Direct sales
    Sales promotion
    Trade sales promotions
    Promotions team
    Leaflet distribution
    Telemarketing

    Brand Promotions

    Brand Strategy

    Brand Activation
    BTL Activation
    In-Shop Activation
    Product launches
    Rural Area Activities
    Free Sampling Activities
    Demonstration Activities

    Events

    Market Research
    Field Research
    Advertising Market Research
    Compensation Survey
    Tele Research
    Test Marketing
    Brand Market Research
    Market Feedback
    Survey Data Collection
    Customer Satisfaction Studies
    Industrial Market Research
    Mystery Shopping
    Retail Audit
    Customer Acquisition

    Merchant Acquiring

    Telemarketing

    Telesales Person
    Telemarketing
    Telesales
    Telesales Account Manager
    Inbound/outbound lead generation
    Post-sale follow-up services
    Surveys
    Appointment setting
    Dealers Appointment making
    Welcome/impact calls
    Account activation
    Building a Database of Sales Leads
    Business Development Manager
    Client acquisition
    Cold calling
    Customer acquisition
    Lead Generation

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