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Telemarketing Services Agency in Chennai

    Telemarketing Services

    Effective business to business telemarketing programs are powerful tools. They generate and qualify business leads, increases sales, and improve customer retention rates. B2B telemarketing provides immediate feedback, letting you know how your message or offer is being received. It gives you the ability to test new ideas and approaches and get results quickly. Unlike other forms of marketing, your investment in a B2B telemarketing campaign is easy to quantify and track.

    we understand that many times our call is your company’s first contact with a prospect, and of course, first impressions count! With A Fulcrum as your sales partner, you’re assured a sophisticated, compelling presentation to your target audience.

    Our people are the best of the best, with years of successful cold-calling experience combined with the highest level of client commitment and integrity. This ensures a professional, success-driven, executive presence for your new business efforts.

    Creative, innovative, with a record of success, A Fulcrum will help you increase your bottom line!

    COLD CALLS

    The discovery call — also known as the cold call – is the first conversation with a prospect. It is the most important call in the sales process. It sets the tone for the entire relationship, both pre- and post-sale. The discovery call targets the known and the unknown. Our goal is to reach your prospect in a live conversation to discover and uncover their needs and offer a solution.

    The right discovery questions are tailored to provide the context we need to begin a business-to-business telemarketing campaign. The goals of discovery questions are:

    • Qualify a prospect.
    • Determine the prospect’s role in the company and in the decision-making process.
    • Ask the prospect’s goals as they relate to our client.
    • Any challenges they may have regarding those goals.

    We ask the questions that address any qualifiers:

    • renewal dates,
    • types of software,
    • who the prospect is currently working with?
    • whatever our clients need to know to define them as a great prospect.

    In addition, probing questions may include, but are not limited to: 

    • Tell me about your company
    • What is your day-to-to-day role?
    • What are your goals?
    • What problems are you trying to solve?
    • What is your timeline?
    • What would a successful outcome look like?
    • These questions are client driven

    How do we conduct a winning discovery call?

    1. Do your homework – You need to know enough about each prospect to hit the ground running and be as productive as possible in your discovery call.
    2. Follow a script – A script is your foundation for your discovery call and responses.
    3. Enthusiasm – You want your prospects to hear you smile through the phone and that is just the beginning. You must bring enthusiasm and passion to the conversation to show you are excited about potentially working together.
    4. Build Rapport Immediately – The most important thing to do on every discovery call is to be personable. Go into every call with a good attitude.
    5. Ask the right questions and Listen, Listen, Listen! – Asking the right questions will help you discover more about the prospect and control the conversation. The more you listen, the more your gain trust.
    6. Close the call – A great close can guide the prospect to next steps
    7. When in-house calling is not possible, engage in a relationship with an expert in discovery calls, A Better Call.
    A Better Call has the experience and skill to create a successful campaign for you. It starts with those all-important discovery questions.

    B2B Appointment Setting Services

    At A Fulcrum we feel strongly that there is no better way to reach your market than through telemarketing. Our staff is the best of the best whose job is to proactively capture the most opportunities for our clients. We stay proactive, doing the work and follow up in order to make it easy for the prospect to meet with our client. We don’t leave voice mails, ask them to visit websites, really we don’t ask them to do anything but meet with our client. Other forms of marketing rely on the prospect being proactive, which leads to missed opportunities for you and your business.

    Telemarketing for Database Updating

    The success of all marketing and sales campaigns absolutely depends on the quality of your list. You may already have a list of prospects, but is it up to date? Recent studies suggest that 84% of all marketing databases are barely functional. They suggest that 88% of the data did not include even basic information such as industry, company revenue, number of employees, and over 64% did not have phone numbers. Not to mention decision makers names, titles and email addresses. Inaccurate information is costing you time and money.

    Political Calls

    Does your campaign need a solid plan for phone calls to your potential voters and supporters? Phone calls are effective motivational tools that offer a personal touch to your voter outreach. Political telemarketing campaigns allow candidates to gather important voter information and gauge support among likely voters. Reaching out via the telephone is a more personal and compelling way to reach you voters.

    Virtual Meetings

    With the challenges of social distancing, many times face-to-face meetings have become an issue. As always, to continue to move forward, it is important that we adapt. With that in mind, we are offering our clients the option of virtual meetings when face-to-face meetings are not appropriate. It is important that our clients have the best sales call available. Effective sales calls are vital to continue to grow your company. Virtual meetings work! In fact, many business executives say they prefer meeting online.

    Trade Show and Event Follow Up

    You’ve made the investment in the trade show. Now is the time to reap the benefits by initiating a post-trade show calling campaign that ensures your trade show efforts pay off. While digital, print, and other forms of advertising can be effective tools to reach a broad audience, nothing is as immediate and persuasive as a personal conversation.

    New Product Introduction Calls

    You are about to either launch a new product or have updated an existing product. You have done your due diligence. You have screened your idea. You have tested your concept. You have a handle on your business analytics. Your product is ready and you have completed your marketability tests and are ready to build the buzz and launch. The need to quickly reach customers and tell them the advantages of purchasing or updating is critical to a successful launch. How do you get the word out?

    Telemarketing Services Agency in Chennai

    About Chennai

    Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

    Demographics:

    The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

    Connectivity:

    Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

    Administration:

    Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

    Economy:

    Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

     

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    Telemarketing Services Agency in Chennai

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    Marketing Services

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    Telesales Person
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