PPC Reporting & KPI’s
PPC Reporting & KPI’s
Every marketing effort is responsible for having a positive impact on revenue growth. Your PPC campaigns are a vital part of your website’s success, and when you partner with us you’ll want to know exactly how these campaigns are contributing to your results. We’ve developed a comprehensive KPI system that allows us to closely monitor your campaigns. While not every metric will matter (or make sense) to you, we’ve developed a reporting framework over the past decade that allows us to deliver a key set of metrics to you on a monthly basis so that you can see the correlation between your PPC campaign and your site’s traffic, conversions, and revenue.
PPC REPORTING & KPIS
An important part of our commitment to our clients is transparency. When you partner with ExcelForce you trust us to put your money to work for you, and we want you to understand exactly what the return on your investment is.
It’s for that reason that we’ve developed a strict reporting standard for every pay-per-click campaign. We monitor your campaigns constantly in order to support our optimisation strategies. This means that we’re constantly on top of your campaign performance and returns.
Our comprehensive measurement, reporting, and analysis gives us the ability to provide clear feedback to our clients. We provide monthly reports by default to every client. These reports include those metrics that matter most to you, and allow you to clearly understand the ROI of our work on your behalf.
To effectively measure the success of your pay-per-click efforts, we first have to develop standards for success that meet your business needs. Your PPC campaigns can contribute to increased website traffic, brand awareness, and lead generation. We work with you to develop goals in each of these areas that align with your overall marketing strategy. This allows you to seamlessly integrate PPC into your marketing efforts.
With clear goals established, ExcelForce team can use our broad range of platforms and techniques to track the performance of your pay-per-click campaigns. We use tools such as conversion tracking software, thank you pages, and reporting dashboards to accurately account for every lead captured. We gather a vast array of data to give us a complete picture of how users interact with your campaign, allowing us to further optimise your PPC activity.
Our clients have listed our monthly reports as one of their top reasons for partnering with ExcelForce. Our reporting and KPIs give you an accurate and transparent view of your campaign performance, achievements, and opportunities for further improvement.
If you’re looking for a partner to support your pay-per-click efforts that offers complete visibility, control, and alignment with your overall marketing strategy, get in touch with us today!
PPC Reporting & KPI’s Agency in Chennai
About Chennai
Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.
Demographics:
The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.
Connectivity:
Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.
Administration:
Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.
Economy:
Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.
PPC Reporting & KPI’s Agency in Andheri
About Chennai