Marketing Agency
12.1 Principles of Management and Organization LEARNING OBJECTIVES Understand the functions of management. Explain the three basic leadership styles. Explain the three basic levels of management. Understand the management skills that are important for a successful… Principles of Management and Organization
Chapter 12-People and Organization Unnamed Publisher Source: Used with permission from Unnamed Publisher. The idea for Unnamed Publisher, the publisher of this book, started on a business trip to Chicago in 2006. Co-founders Jeff Shelstad and Eric… People and Organization
11.3 The Benefits and the Risks of Participating in a Supply Chain LEARNING OBJECTIVES Understand the major benefits to be derived from adopting a supply chain management system. Understand the challenges of creating such a system.… The Benefits and the Risks of Participating in a Supply Chain
11.2 A Firm’s Role in the Supply Chain LEARNING OBJECTIVES Learn about the importance of developing new types of relationships with suppliers and customers. Businesses need to strive toward win-win scenarios with their supplier partners. Understand… A Firm’s Role in the Supply Chain
11.1 The Supply Chain and a Firm’s Role in It LEARNING OBJECTIVES Understand what is meant by the term supply chain management. Understand the four components of supply chain management. Understand the “bullwhip” phenomenon. Recognize the benefits… The Supply Chain and a Firm’s Role in It
Chapter 11-Supply Chain Management: You Better Get It Right R. W. Hine Source: Used with permission from R. W. Hine. No business—small, midsize, or large—survives for more than a century without successfully identifying changing customer… Supply Chain Management: You Better Get It Right
10.3 Financial Decision Making LEARNING OBJECTIVES Learn the importance of a breakeven analysis. Understand how to conduct a breakeven analysis. Understand the potential power and danger of financial leverage. Learn how changing financial leverage can affect… Financial Decision Making
10.2 Financial Control LEARNING OBJECTIVES Learn about the importance of cultivating a relationship with a banker. Understand the elements of the CAMPARI approach to evaluating a loan. Relationships with Bank and Bankers One often hears the… Financial Control
10.1 The Importance of Financial Management in Small Business LEARNING OBJECTIVES Understand the difference between accounting and finance for small businesses. Understand the major activities of finance. Understand how finance can affect the selection of a… The Importance of Financial Management in Small Business
Financial Management The Notch Store Source: Used with permission from Frank Salvatore. No small business, or for that matter no large business, becomes a landmark and community-gathering place overnight. It takes time along with some… Financial Management