was the 10th of May in the year 2000 when Mr. Manohar Lal Jalan gifted the North East with the best concept the region could have imagined of. Of course, neither of us had then known that this concept would come along the long way down the road; breaking shackles which were always in the coming!Mr. Jalan had this vision of bringing the best of retail to the region’s household- a revelation of a thought if we go back 17 years in timeBut the journey hasn’t been a cake-walk. He wasn’t the grandson of any founder to take over the throne to the successful empire, rather he was himself the founder…A Recap of the Founding…India’s first modern department store, Shopper’s Stop at Andheri happens to be the inspiration of the founder Mr. M. L. Jalan. It was in the year 1996 when he was visiting Mumbai that he came across the Shopper’s Stop outlet. He spent 5 hours in that store and the concept itself mesmerized him—so deep that in that short span of time he had decided to open one such shop in Guwahati, the place where he belonged! He didn’t buy anything, only thing he got from there was the idea, the Idea to revolutionize the shopping experience of the people of Guwahati and Assam in general.Coming up with the setting up of such a Shop in Guwahati was another horrendous task as a lot of things were involved which caused constraint- the Location, the investment, & the insurgency issue.The only high street in the city back then was Fancy Bazaar.