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PPC Management Agency in Chennai

    PPC Management

    PPC CAMPAIGN MANAGEMENT

    Google may be the world’s largest search engine, but advertising is their single largest source of revenue. There’s a reason for that – pay-per-click campaigns are one of the most reliable ways to generate web traffic, leads, and conversions. There’s no better time to put your brand in front of consumers than when they’re already searching for terms relevant to you, and pay-per-click campaigns accomplish just that. Unfortunately, many PPC campaigns are unsuccessful.

    The key problem is that most companies suffer from poor pay-per-click campaign management. Your campaign is in constant competition with others, and without a rock-solid management strategy, you’ll outspend your revenue increases.

     

    Measurement

    ExcelForce PPC team closely monitors clients’ campaigns. We perform regular reviews of:

    Keyword Performance: We rank keywords by performance, and compare performance to the projections we developed during research. Tracking individual keyword performance and trends over time allows us to key in on those keywords that are driving the most traffic and the most revenue so that we can continually make the best use of your budget.

     

    Optimisation

    We take the information that we gather during our regular monitoring and use it to make constant improvements to your campaign. There are often times when a simple change to your ad copy or keyword bidding rules can have a strong positive impact on the relevance of your traffic, conversion rates, and revenue growth. We look for these opportunities to improve and implement them constantly.

    Testing

    While we use measured data to drive our ideas for improvement, no new effort is a sure thing until it’s been proven during testing. When we implement something new, we pay extremely close attention to how it performs versus historical trends. If a change doesn’t bring improvement, we go back to the drawing board until we find what works.

    ExcelForce process requires a focus on alignment with consumer expectations. Pay-per-click is putting ads in front of consumers based on their search engine queries.

    ExcelForce will help you focus on these three areas with a targeted keyword strategy that’ll lead to fantastic results. We don’t believe in black hat techniques or gimmicks, focusing instead on transparency, intelligence, and optimisation.When you choose us as your SEO consultants, we constantly monitor your ranking for every keyword included in your SEO strategy and develop improvements to drive you up the rankings and keep you at the top. You’ll receive monthly reports with summarised metrics that you can easily understand, and we’ll always tie our results to your bottom line.

     

    By combining our years of experience, critical analysis, constant optimisation, intelligent bid optimisation, and a clear understanding of client objectives, ExcelForce is able to offer a pay-per-click management service that is head and shoulders above any competitor.Is your pay-per-click campaign failing to meet expectations? Speak with one of our experts today. At ExcelForce , we pride ourselves on transparency, honesty, and being a reliable source of digital marketing knowledge. We’ll help you review your current strategy and goals and decide if ExcelForce PPC campaign management services are a wise addition to your marketing strategy.

    PPC Management Agency in Chennai

    About Chennai

    Chennai, was popularly known as Madras till 1996, is the 4th (largest) metropolitan city of India. It’s located on the Coromandel Coast and serves as the capital of Tamil Nadu state. Chennai was named from Chennaipatanam which got its name from the ruler of this region Dhamara Chennapa Nayukudu. Chennai is known as the gateway of the south. The rapid growth in economy and industrial activities has led to the migration of loads of people from different parts of Tamil Nadu and India.

    Demographics:

    The provisional population census of 2011 count says that the population of Chennai is 8,696,010 with a density of 204 per hectare. It experiences a rapid rise in population due to the natural increase and also the higher rate of in-migration. The population growth rate is 7.77 % in the year in the last decade.

    Connectivity:

    Chennai is connected by golden quadrilateral system of highways. Its connected to the other parts of India by NH-4 linking Mumbai, Pune and Bangalore in the west, NH-5 joining Buwaneshwar in the east, NH-45 also known as the GST road connecting Trichy and NH- 205 terminating at Mandapalle in Andhra Pradesh. It has two main railway terminals Chennai Central and Chennai Egmore. Further it’s connected by LRT from different parts of the city. The new metro project CMRL is also being constructed with two corridors linking the city’s different parts. The city is connected by two ports, Chennai port and Ennore port. The Chennai port is the second busiest container hub in India. The Chennai international airport located at Meenampakkam on GST Road.

    Administration:

    Chennai’s city administration is governed by Chennai Corporation that was established in the year 1688. The region of Chennai is divided into north, south and central Chennai with its jurisdiction extending to 426 sq. km. CMDA, Chennai metropolitan development authority has jurisdiction spread over 1,192 sq.km which includes the peripheral areas of Chennai like OMR, GST roads.

    Economy:

    Chennais economy is well balanced between manufacturing and service sector diversified into automobile, software, healthcare, hardware manufacturing and financial service industries. It is expected to grow to 100 million dollars economy by 2025. This is 2.5 times higher than the existing. Chennais Tidel Park is the largest IT park built in Asia. Number of software companies have their offsets here with some having Chennai as their main base like Infosys. BMW and Ford also have their offices in Maraimalai Nagar which is a satellite town in suburbs of Chennai.

     

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    PPC Management Agency in Chennai

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