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Merchant Seller Acquisition Onboarding Agency in Wakad, Pune

    Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform

    How to Attract Sellers on Your Virtual Multi Vendor Marketplace

    Fulcrum is here when you are ready to expand your business or realign company resources. Whether buying or selling, we can help you successfully navigate through the acquisition process. Our team has more than one billion hours of managed fieldwork and on ground work experience and more than 10 years of experience working with  across industries. In short, we know a lot of on ground work people, which is an invaluable resource in any industry. Looking to buy or sell? You’ve come to the right place. We’ll connect you with the acquisition partners that make sense for your business.

    Field Sales Teams

    Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

    • Planning of target cities, markets and categories
    • Representatives should be based in the territory
    • Field teams hiring, training and operations management
    • Develop a field deployment plan
    • Local languages spoken team
    • Seller Acquisition Agent Support, Freelance support
    • End-to-end seller onboarding and reporting to client
    • Daily Acquisition report and Target Planing
    • Follow-up

    Seller Training And Support Service

    • Registration and KYC
    • Provide training and awareness of products and services
    • Motivating merchants
    • Cataloging – Products Upload
    • Account Management Training

    Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

    Merchant Seller Acquisition Onboarding Agency in Wakad, Pune

    Work Experience

    # Marketplaces OR E-commerce

    # On-demand Service Platforms

    # Utility Platforms

    # Payment and Fintech Apps

    # Online Business Directory

    # Education And Learning Platform

    # Content Distribution Platforms

    We will also help the leadership team build business plans, deliver industry insights and best practices, and identify new opportunities to improve the customer base and business.

    Ownership of day-to-day operations to ensure all deliverables are met in time and the onboarding team are never short of high quality leads
    We will be responsible for lead generation, successful onboarding, incubation and growth of these sellers on Client Marketplace or eCommerce Platform

    Merchant Acquisition 

    Retailer Acquisition

    Seller  Acquisition

    Customer Acquisition

      • Focus on acquiring high value sellers to join and start selling on portal
      • Responsible for managing relationship with sellers after acquisition including supporting the onboarding and incubation process for these sellers.
      • Provide market insights from seller’s’ perspective, including understanding products, sellers, market & competitor dynamics

    The project successfully met its objectives and the key highlights were as follows:

    • New sellers were on-boarded for different categories across 20+ cities
    • There was no compromise on seller quality and quality of sellers increased as desired by client
    • Detailed training and effective management of the filed teams ensured high productivityApproachThe key activities in project execution were as follows:

    Approach

    The key activities in project execution were as follows:

    Project team hiring and onboarding – We hired project team members who were from e-commerce background and had significant experience in e-commerce merchant acquisition and onboarding

    Detailed training program and development of objection handling documents – We conducted a detailed training and induction program for each sales team member and each of them was given a FAQ document for ready reference and fast sales closures

    Elevation of top performers – The top performing sales persons were elevated to Team Leader position resulting in higher motivation, better people management and more closures.

    Setting up your Seller Acquisition

    • Prepare your seller acquisition goals
    • Define your target sellers
    • Find the sellers that match your needs
    • Reach out ( Offer ) and bring them in
    • Track your key success metrics

    Our Services

    Brand Activation
    BTL Activation
    In-Shop Activation
    Mall & Market Activities
    In-shop Activities
    Kiosk Activities
    Product Launch Activities
    Corporate Image Building

    Society Activations,

    Corporate Activation,

    App Launch Promotion

    Recruitment
    Market Research
    Advertising
    Telemarketing
    Brand Promotions
    Event
    Mumbai
    Pune
    Delhi
    Bangalore
    Ahmedabad
    Chennai
    Hyderabad
    Kolkata
    Surat
    Jaipur

     

    Merchant Seller Acquisition Onboarding Agency in Wakad, Pune

    Wakad

    About Wakad

    Overview

    Wakad is a suburb located in the west of Pune. It comes under the municipal limits of Pimpri-Chinchwad Municipal Corporation which offered it a full-fledged drainage system and provided electricity, water and good roads. It is considered as one of the fastest developing locality of Pune. It is the first locality to gain significantly from the IT boom in Pune. Pimple Nilakh, Pimple Saudagar, Aundh, Balewadi, Rahatani, Thergaon, Hinjewadi, Tathawade are some of the prominent localities located close to Wakad. Presence of a good amount of agricultural activities in the surrounding areas led the PCMC to take charge of Wakad, whereby the locality got electricity, water and good roads. In today’s times the civic infrastructure at Wakad is one of the best. Close proximity to the IT Park at Hinjewadi and to the Expressway has led to tremendous developmental activities in and around Wakad. The location have witnessed substantial growth and improvement in infrastructure and facilities which have attracted local as well as NRI investors in the area. The rental demand is also high and most of the buyers look forward to earn extra monthly income through rent. Development of Aundh in the neighbourhood is the primary reason for the growth of Wakad. Some of the key resiential projects in Wakad are Pride Purple Park Titanium, Chandrarang La Melosa, Unicorn Nisarg Belrose, Satish Bora Crystal Heights, Aswani Galaxy among others.

    It is also close to three proposed Bus Rapid Transit (BRT) routes, namely Nashik Phata-Wakad, Aundh-Ravet and Kalewadi phata-Dehu Alandi road. Construction of the BRT corridors is currently under progress.

    Dange Chowk Road, Hinjewadi Road, Wakad Chowk Road, Datta Mandir Road, Wakad – Bhosari Road, Aundh – Ravet BRTS Road passes through the locality which further connects it to the Mumbai-Pune Bypass Road.

    It enjoys excellent connectivity to Pune International Airport which is at a driving distance of 21.7 km via Aundh-Wakad Road/Hinjewadi-Aundh Road.

    Kasarwaadi (9.4 km), Dapodi (10.3 km), Pimpri (7 km) , Chinchwad (7 km), Akurdi (7.6 km), Khadki (10.8) are the nearby railway station. However, both Pimpri and Chinchwad are its nearest railway station located at a distance 7 km respectively.

    Factors for past growth

    With its proximity to Mumbai-Pune Expressway and the thriving IT hub of Hinjewadi, as well its accessibility from the PCMC industrial area, Wakad now attracts a lot of young end users as well as NRI investors. A fair number of workforce work in nearby IT Hubs, wanted to have their residences close to their workplace. Thus, driving residential demand and consistent rental yield. In the recent past, 2 BHK flats for rent have get momentum in Wakad.

    In the last decade, the Pimpri Chinchwad Municipal Corporation (PCMC) has granted the maximum number of building permissions for projects in the area to Wakad and its surrounding areas. As a result, huge residential developments were seen in the area.

    Infotech and Biotechnology park at Hinjewadi close to in the Pune-Mumbai Expressway (west) have played major role in the phenomenal growth of Wakad.

    Located close to the Mumbai-Pune Expressway, Nashik Phata-Wakad, Aundh-Ravet and Kalewadi Alandi road, Wakad enjoys great connectivity with nearby areas.

    Proposed & Planned Infra

    Proposed Bus Rapid Transit (BRT) system for Wakad.

    Employment hubs near Wakad

    Rajiv Gandhi InfoTech Park (Approx 7 km)

    DLF Akruti IT Park (Approx 10 km)

    Panchshil Tech Park (Approx 4 km)

    International Tech Park (Approx 9 km)

    Infrastructural Development (Social & Physical)

    Wakad offers best in class Civic infrastructure. Some of the good quality schools in the locality are Euro School, Serra International Pre-school, Podar Jumbo Kids, Mercedes-Benz International School, Indira National School and Smartkidz Play School. It also houses some reputed colleges in its vicinity. These are IBMR College, Indira College of Commerce & Science, Rajarshi Shahu College of Engineering, Pimpri-Chinchwad College of Engineering, Balaji College of Arts, Commerce, and Science, Indira College of Architecture & Design among others.

    Healthcare facility is also good in the locality. Some of the famous hospitals in the vicinity are Polaris Healthcare, Lifepoint Multispeciality Hospital, Global Multispeciality Hospital, Apex Hospital, Lotus Hospital, Surya Mother and Child Care to name a few.

    Vision 9, Central Mall, City One Mall, One Mall, WestEnd Mall, Suyash Mall, Atria Mall and Optimus Shopping Mall are located nearby areas which serves the daily needs of the resident of Wakad and its neighboring localities. Apart from that, it also houses retail outlets of national and international brands such as Gurukrupa Retail Outlet, J.C. Retail India Pvt Ltd, Chroma, Raymond Retail Shop, Peter England, V-Mart, My Jio Store, Reliance Digital to name a few.

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